Big Blog

Big Stick provides the ‘muscle’ to help you deliver creative impact

It is often underestimated just how bigger part impact plays in our marketing communications. Marketing campaigns are subject to such internal scrutiny both in terms of content that the obvious can be overlooked…namely, that if your message goes unnoticed then the expenditure is moot!.

Read more

Big Stick Photography produces car calendar and makes it snappy!

Big Stick has just completed a 2016 Calendar for it’s client first Class Cars despite it not being commissioned until just before Christmas!

Big Stick was able to sort out 3 days of photography over the festive period and put artwork together for the 2016 First Class Cars Calendar in time for MD Graham Coate to take with him to the US for an exhibition. Of course it’s useful when you have both in-house photography resource and a client who trusts Big Stick’s approach knowing the outcome will be brand consistent ie stylish and professional!

Read more

Big Stick website design-a client testimonial fest!

What clients think about Big Stick websites We work hard on all the websites we tackle, we look to differentiate the brand and make the key benefits memorable. We provide what our client ‘needs’ to make their site effective , which is not always what they originally […]

Read more

Emico electrical engineering turns to Big Stick for Creative spark

Emico Commissions Big Stick Design to consolidate a growing brand reputation… Typical of many engineering companies Emico was so totally absorbed in fulfilling the needs of its clients that its own brand went pretty much unmaintained.In Emico’s case at least MD John Barry was aware the brand […]

Read more

Individual v team

 Individual v team

Where do ‘magic’ creative ideas come from…? Generating #ideas it is often like steering a yacht in a strong wind, you try and direct it but then it gather it’s own momentum. Traditionally #creatives would work in an art director/writer team to generate well thought out rounded […]

Read more

How to get the best results from your creatives…

How to get the best results from your creatives...

We find we produce our best work when we know as much about the brand as our client and can work in a positive, trusting and stimulating atmosphere.
‘Big Stick’ is passionate about design and here is our ‘insider view’ on how to the best from your design agency every time.

Read more

Don’t let the IT stormtroopers trample on your customer message

Don't let the IT stormtroopers trample on your customer message

Why do web designers ignore aesthetics in favour of big traffic figures? The web IT types love the technological intricacies of optimising a site. The clever tactics in fooling google but these geeks, these programming storm troopers, are so intently focussed on their traffic figures, they show […]

Read more

Why buy a dog and bark yourself?

Why buy a dog and bark yourself?

If you invited a professional plasterer into your house would you then proceed to tell him how to hold his trowel? How to use a smooth motion to ensure no smears, how to fashion his mixture to the perfect consistency…no? Then why do so many companies hire […]

Read more

A rant in favour of creative marketing

A rant in favour of creative marketing

This week Apple were reported as the largest business in the world worth over £565 billion. Apple is renowned for it’s creative approach to product development and marketing. Their chief designer (an English Chap) Jonathan Ive, has been given massive license to continue to create brilliant and […]

Read more

In- house marketing do you need it?

In- house marketing do you need it?

An in house marketing manager or creative director could cost you up to 30-50k a year So why not simply hire the resources only when you need them? Big Stick Marketing Consultancy Package Offer In the present climate, shelling out for a full time accomplished marketer to […]

Read more

Fancy looking 10 years Younger?

Fancy looking 10 years Younger?

A photo feature for ‘Berkhamsted Living Magazine’ required Big Stick photography to click away with Editor ‘Claire’ and make her look 10 years younger. First she had botox treatment, teeth whitening, make-up and hair styling. The result was a shot of the modest Claire looking stunning. (*judge […]

Read more

How the marketing mix affects your website…

How the marketing mix affects your website...

Websites have become the hub of most clients marketing activity and rightly so . However, when the site is done and it has awesome functionality, great navigation, all the connections to social networks, a whizzy visual device to hold attention, a contact on every page twice! and […]

Read more

Dacorum Recycling Council

Dacorum Recycling Council

Problem The brief from The Dacorum recycling team was to create a campaign to promote recycling on their refuse vehicles, which would not only appeal to the public but also motivate the refuse collectors themselves. Solution Big Stick used humour based illustrations featuring the refuse collectors themselves […]

Read more

3 Rivers Recyling Campaign

3 Rivers Recyling Campaign

Problem 3 Rivers Council wanted to achieve improve on their recycling figures by using poster sites on the sides of refuse vehicles to increase awareness, particularly of food waste but also to encourage the recycling of paper, plastic and glass. Solution  A series of impact full images […]

Read more

Oxford Brookes University

Oxford Brookes University

Problem The challenge was to create a website aimed at 13-17 year old school children to help them widen their career horizons and maybe consider Higher Education for the first time. Big Stick were asked to come up with a name and a website design… Solution The […]

Read more