Archive for March 2012

Why buy a dog and bark yourself?

Why buy a dog and bark yourself?

If you invited a professional plasterer into your house would you then proceed to tell him how to hold his trowel? How to use a smooth motion to ensure no smears, how to fashion his mixture to the perfect consistency…no? Then why do so many companies hire […]

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A rant in favour of creative marketing

A rant in favour of creative marketing

This week Apple were reported as the largest business in the world worth over £565 billion. Apple is renowned for it’s creative approach to product development and marketing. Their chief designer (an English Chap) Jonathan Ive, has been given massive license to continue to create brilliant and […]

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In- house marketing do you need it?

In- house marketing do you need it?

An in house marketing manager or creative director could cost you up to 30-50k a year So why not simply hire the resources only when you need them? Big Stick Marketing Consultancy Package Offer In the present climate, shelling out for a full time accomplished marketer to […]

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